A dream goal for any brand team sponsoring a poll or survey for publication is to have the findings covered by the New York Times so, to help brands achieve this goal, we’ve been taking a look at the kind of polls/surveys that the outlet covers.
During the month of October 2014, the New York Times ran 116* stories that referenced a poll or survey. Here's what they were about; who sponsored them; and how they were conducted:
Delighted to announce that Annabel Kelly has been invited to speak at next year's Mom 2:0 Summit, the premier event for mom bloggers and the brands that target them. Annabel will be sharing her perspective on conducting a robust (and cost effective) survey or poll to develop engaging content.